CrowdSourcing Lebanese Social Welfare
15Jul11
A campaign was launched in Lebanon by Impact BBDO & LBC titled: “Sheyif 7alak”, this crowd sourcing campaign is not only fun, but helpful.
Most cellphones have a camera, Set it up to Quickly Activate the camera (in one form or another on your mobile),
Shoot any Wrong Doing you See around you,
and Post it to ☞ Sheyif 7alak
There are currently over 9’000 people who support it through facebook, 22 days into the launch.
I assure you, there is a lot of fun catching these nut drivers; Transportation in Lebanon is a daily adventure.
To my knowledge this is the second crowdsourcing campaign in Lebanon after MTV’s mobile app (iOS | Android).
Filed under: Culturel, Strictly Lebanese | 1 Comment
Tags: crowdsourcing, Impact BBDO, LBC, Sheyef 7alak, Sheyef Halak, Sheyif 7alak, Sheyif Halak
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